Project Information
Client: Fauget
Industry: Food and Beverage (Ice Cream Shop)
Project Duration: 10 months
Services Provided: Facebook Content Creation, Google Maps Review, Influencer Reviews
OverView
Fauget, a charming local ice cream shop, embarked on a journey to enhance its online presence, attract a broader customer base, and harness the power of influencer marketing. Their goal was to become the go-to destination for ice cream lovers in the community.
Solution
1. Facebook Content Creation:
- Developed a comprehensive Facebook content strategy that covered a range of content, from flavor highlights and behind-the-scenes glimpses to customer stories and promotions.
- Crafted visually appealing posts showcasing Fauget’s artisanal ice cream, unique flavors, and special creations.
2. Google Maps Review:
- Implemented a proactive process for managing customer reviews on Google Maps, responding promptly to feedback, and addressing concerns.
- Encouraged satisfied customers to leave positive reviews, improving Fauget’s online reputation.
3. Influencer Reviews:
- Collaborated with local food influencers to showcase Fauget’s ice cream in their content, including blog posts, Instagram reviews, and YouTube videos.
- Leveraged influencer partnerships to generate authentic endorsements and introduce Fauget’s ice cream to a wider audience.
Result
- A remarkable 50% increase in Facebook engagement and followers, driven by mouthwatering content and active customer interaction.
- A significant rise in in-store foot traffic attributed to the influence of influencer reviews and the visually appealing Facebook content.
- Elevated online reputation with a notable increase in positive Google Maps reviews, solidifying Fauget's reputation as the ultimate ice cream destination in the community.
Client Feedback
5/5
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"TSC has sprinkled a touch of success onto Fauget. The Facebook content, combined with efficient review management and influencer endorsements, has not only enriched our online presence but has positioned us as the top ice cream destination in our community. We're absolutely thrilled with the results."
